If you haven’t seen me at some of the accounting conferences lately, it’s because I have my hands full keeping up with digital marketing and attending those conferences these days. I have to go outside the accounting industry to stay up-to-date with marketing since our industry is
Read more →On August 1, 2018, Google updated its search algorithm which impacted how many websites rank in their search results. It affected finance and accounting sites tremendously; your site may have been affected positively, negatively, or not at all. Finance and accounting sites impact a customer’s money situation
Read more →Just one update and one new feature to tell you about this month. After Tax Season Keyword Focus If you’ve had us focus on tax client acquisition via your site’s title tags, you may want to ask us to change your focus now to acquiring monthly accounting
Read more →Hi, As a current monthly web client, we wanted to let you know of another set of improvements we’ve made to your site while you’ve been busy with busy season work. Mobile Page We’ve added a new mobile page to encourage clients to go mobile with their
Read more →FAQ pages, or Frequently Asked Questions pages, were all the rage a decade ago. We stopped seeing them for a while. But they are hot again for three reasons: More searches are happening in Q&A format, whether typed in or via Voice search. Google will often dedicate
Read more →As a current monthly web client, we wanted to let you know of the improvements we’ve made to your site while you’ve been busy with busy season work. Home Page Title We’ve added a page title to your home page which is a summary of what your
Read more →I’ve updated the copy on one service page, previously Outsourced Controller. You can see the new page here using theme #1: http://websample1.com/services-page/accounting-services/ The longer copy is to help you rank higher in Google search results. It can also help to clarify what you do for clients. Action
Read more →I’ve updated the copy on two service pages, Bookkeeping and Tax Preparation. You can see the new pages here using theme #1: http://websample1.com/services-page/bookkeeping/ http://websample1.com/services-page/taxes/ The longer copy is to help you rank higher in Google search results. It can also help to clarify what you do for
Read more →Want as much traffic as possible going to your website? Check all of these items off the list to ensure maximum lead generation for your site. Is your website phone correct in all places? Header, footer, contact page. Do you answer the phone if you don’t recognize
Read more →–If you don’t have an accounting website with us, please disregard this notice.– Intuit recently crafted a new agreement for members of the ProAdvisor program, and this affects your website content. The new agreement is here: https://community.intuit.com/articles/1761180-quickbooks-proadvisor-program-member-guide-for-brand-use My Disclaimer: No Legal Advice Please note we cannot give
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