The Evolving CRM

A CRM is a system that helps you centralize marketing and customer communications with clients and prospects. It stands for Customer Relationship Management, and most of these systems are now in the cloud as web apps. What CRMs Do It’s amazing what CRMs can do these days.

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Cleaning Up an Email List

Hopefully, you are building a list of contacts that have given you permission to email them on a regular basis.  This can be done via a newsletter opt-in, free report opt-in, or simply a client list. As time goes on, your list will get larger, and many

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New Quarterly Lead Magnet on Life Events

For Platinum and Diamond Web Package clients: We have a new resource guide on life events: 43 Life Events That May Affect Your Taxes and Accounting. It’s a monster that will help with SEO and serve as the quarterly lead magnet. In a few weeks, a PDF version that

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Try a Quiz to Generate Leads

Every week, I love to take the BBC news quiz even though I fail miserably each time. If you’ve ever taken a quiz in a magazine, social post, or website, you know they can be irresistible. Why not use them in your business? The alluring part of

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New Service Page on Business Consulting Solutions

For All Web Package clients: We have a new service page for those of you wanting to expand or better promote your advisory services: “Business Consulting Solutions.” You can see the sample here: https://websample18.com/business-consulting-solutions/ Action Requested If you’d like our team to add this page to your

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Are You Afraid to Put Yourself Out There?

Are you shy? Do you consider yourself to be a private person?  Do you hate marketing because you feel exposed and prefer not to be the center of attention? If so, you are not alone. But if you are also an entrepreneur or partner, you are probably

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New Resource Page on How to Hire an Accountant

For All Web Package clients: We have a new small business resource page called “25 Questions to Ask When Hiring an Accountant.” This content is very good for SEO. You can see the sample here: http://websample2.com/25-questions-to-ask-when-hiring-an-accountant/ Action Requested If you’d like our team to add this page

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Do You Have More Than One Domain Name?

Domain names are cheap compared to other marketing costs. They average $15 to $20 per year per domain. But if you register a lot of domains, they can begin to add up. And if you switch domains, you could end up costing yourself far more than $15

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Link In Bio Tools for Your Micro Landing Page

What the heck is a link-in-bio tool? And do I need one?  Yes, you do!  But first, an explanation is in order. When you complete a social media profile page, you’ll notice that some have the limit of being able to include only one link.  The question

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