The Importance of NAP in Search

NAP in SEO stands for Name, Address, and Phone number.  In the last few years, Google has been placing more and more emphasis on the importance of NAP in search results rankings.  What can you do to help this aspect of search?  Here are a few tips:

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AMPing Your Site

AMP stands for Accelerated Mobile Pages and it’s a pretty hot initiative at Google.  It also impacts your SEO, so that’s why we care about it. The AMP project is designed to help web pages load faster on mobile devices.  As of this writing, the plugin supports

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Rich Answers

Rich Answers Have you ever asked Google a question and gotten a box near the top of the search results page that gave you an answer?  If so, that’s called a rich answer.  They are becoming more and more common, and there are many forms that they

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Mobile Search and Your Site

You might have read that more and more people are searching for information via their smartphones and tablets than ever before. This trend is fast-growing and steep. And it affects your website. In May 2015, mobile searches outnumbered desktop searches for the first time. Today, it’s estimated

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Ten Cool Tech Tips for Small Business Owners

Here are five marketing and five back-office tips for speakers and other owners of small businesses. First the marketing tips: Ninjaoutreach.com for influencer marketing Need to find guests for your radio show, blog, or podcast?  Or, do you want to be a guest to spread your message? 

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Using Client Portals and Adding a Link on Your Website

A great way to reduce email, track client receipt of documents, and streamline workflow is by using a client portal.  Think of all the paperwork that occurs between you and your clients, vendors, and imagine moving all of those documents out of email and into a clean,

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Ranking Higher with Google Maps

Here’s a short, quick tip about Google Maps and how it can boost your rankings in the search engines. For those of you who have an office outside your home, we recommend adding a Google Map graphic to your site.  Here is an example of one in

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How to Use Social Media to Increase Your Search Rankings

All of popular social media icons on smartphone device screen with hand holding.

How to Use Social Media to Increase Your Search Rankings There are two main reasons to be active in social media. One is to build your reputation as a professional so that your business is visible to prospects that need your services. The other main reason which

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Changes to Your QuickBooks ProAdvisor Profile

In December, Intuit announced changes to the Find-a-ProAdvisor directory and profiles.  Their goals are to help small business owners find expert QuickBooks help when they need it. The profiles have been revamped and there are some pretty cool new features, including a progress bar on the strength

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Get Your Website Ready for Busy Season 2017

One of the easiest times of the year to attract new clients is during busy season. If you want more clients, then let’s make sure your site is ready for 2017. Here is a quick checklist for you: 1. Up-to-date contact info Is your phone, fax, email

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